Enterprise Points & Tiers
Standardize how you recognize value across brands and regions, with automatic status logic that marketing, finance and operations can all agree on.
- Global framework with brand/region-level overrides
- Earn rules by spend, items, behaviors or channels
- Auto-advancement & demotion (rolling 12-mo, lifetime, visits)
- Tier perks: multipliers, exclusives, early access, VIP events
- Global retail group: unified tier policy across 5 brands while allowing local earn promos per country.
- QSR enterprise: double-digit uplift in high-value visits from tier-based multipliers and “VIP” offers.
- Governance: tiers and rules enforced centrally—no custom logic per location, fewer one-off exceptions.
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