Northfield, NJ, July 31, 2025 – Happy Lemon USA, a leading bubble tea franchise with 135 stores nationwide, has achieved a major milestone with its loyalty program, powered by Preferred Patron Loyalty, surpassing 200,000 enrolled members in just two years. This Enterprise-scale loyalty platform has generated millions in program-related revenue, processed more than 230,000 redemptions, and issued 65,000+ physical and virtual gift cards.
Happy Lemon Enterprise-Scale Loyalty Platform Success
By leveraging Preferred Patron’s enterprise-scale loyalty platform, Happy Lemon has cultivated a highly engaged customer base. Loyalty members visit regularly, redeem rewards actively, and drive meaningful incremental revenue across 135 stores.
Engagement Campaigns Driving Growth
Campaigns such as Double Point Tuesdays, Lunar New Year Giveaways, product launch promotions like Strawberry Matcha Teappuccino, and holiday offers such as Free Drink on July 4th have driven strong engagement across all markets.
Multi-Level Control with Preferred Patron
“Preferred Patron provided control at every level, corporate, regional, and store. Happy Lemon franchisees felt empowered, regional managers gained insights, and corporate had full visibility,” said Brett Perlman, Managing Partner at Preferred Patron Loyalty.
Preferred Patron’s Enterprise platform provides multi-level marketing control, enabling campaigns at the corporate, regional, and franchisee levels while maintaining brand consistency.
Technology and Infrastructure
The system integrates seamlessly with Happy Lemon’s mobile app and online ordering through an extensive REST API, supports virtual gift card delivery, and operates on a robust data center infrastructure, secured through Cloudflare’s global edge network, providing DNS, DDoS mitigation, TLS encryption, application security, SSL termination, and load balancing to ensure speed, scalability, and protection across both web and API services.
With an observed gain in program-related revenue, Preferred Patron has demonstrated the profitability and scalability enterprises require from a modern loyalty solution.
Why Preferred Patron?
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Enterprise-scale loyalty platform scalable to hundreds of thousands of members across 100+ stores.
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Granular marketing controls for franchise, region, and ownership group levels.
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White-label branding to ensure the loyalty program feels like Happy Lemon, not a third-party app.
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Enterprise infrastructure with Cloudflare load balancing for zero downtime.
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Industry-leading support, onboarding, and franchisee training.
About Happy Lemon USA
Happy Lemon USA is a fast-growing bubble tea franchise with 135 stores nationwide, delivering fresh, innovative drinks to customers across the country.
About Preferred Patron Loyalty
Preferred Patron Loyalty is a leading provider of enterprise-scale loyalty platforms, trusted by businesses across industries to power scalable, white-label loyalty programs. With advanced campaign management, data-driven analytics, mobile integration, and virtual gift card support, Preferred Patron enables brands to engage customers, increase revenue, and deliver measurable ROI.
Media Contact
Brett Perlman
Managing Partner
Preferred Patron Loyalty, LLC
[email protected] | 1-800-531-1108
https://www.preferredpatron.com
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