Your Message Will Be Heard! Your Customers Will Respond!
IT'S ALL ABOUT CUSTOMER ENGAGEMENT
Omni-channel marketing works by optimizing a channel's features to improve customer engagement and improve targeting.
It's a system of integrated marketing channels and customer data working together, leveraging one, centralized customer database.
The Preferred Patron™ Marketing Engine is constantly managing a host of complex business rules, assessing which customers to target and what channel to leverage.
The marketing platform is equipped to design and identify events and trigger communications based on those events.
Information is analyzed in real time, as well as in the batch mode, in order to make decisions based on the information available.
Below is an overview of how Preferred Patron™ addresses each of these critical communication channels.
SMS TEXT MARKETING
Blast an electronic coupon for immediate customer response!
Unique promotion codes track redemptions
Eliminate coupon abuse and re-use
Text SAVINGS for instant feedback!
Read instantly vs phone messages which often go unheard!
Great for appointments and event reminders
Minimize missed appointments
Text REMINDME to see reminders!
Text-to-Win increases brand engagement!
"No Purchase Necessary" compliant
Members text ENTERME to enter raffle
Winners are automatically notified
Easy method of capturing phone#s
Fun way to draw traffic!
Free with Loyalty Subscription!
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